Las Vegas Convention and Visitors Authority: Everyone is welcome

November 06, 2012Filed under Print and Transport, Tourism
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Everyone's welcome, even straight people.

LGBT advertising is nothing new. It’s been here for decades. For too long, brands have told us they’re “gay-friendly,” shown us a gratuitous same-sex couple, slapped a rainbow logo on it and called it a day. Las Vegas decided to do something different. To imagine a world where – every once in a while – we have to remind the heteros that Las Vegas still belongs to them, too…so long as they’re willing to share.

Advertising Agency:R&R Partners, Las Vegas, USA
Executive Creative Director:Arnie DiGeorge
Creative Director:Doug Finelli
Assistant Creative Director:Mark Naparstek, Chris Hagan
Art Director:Mark Naparstek
Copywriter:Chris Hagan
Photographer:Brian Kuhlmann
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