Las Vegas Convention and Visitors Authority: Everyone is welcome

November 06, 2012Filed under Print and Transport, Tourism

Everyone's welcome, even straight people.

LGBT advertising is nothing new. It’s been here for decades. For too long, brands have told us they’re “gay-friendly,” shown us a gratuitous same-sex couple, slapped a rainbow logo on it and called it a day. Las Vegas decided to do something different. To imagine a world where – every once in a while – we have to remind the heteros that Las Vegas still belongs to them, too…so long as they’re willing to share.

Advertising Agency:R&R Partners, Las Vegas, USA
Executive Creative Director:Arnie DiGeorge
Creative Director:Doug Finelli
Assistant Creative Director:Mark Naparstek, Chris Hagan
Art Director:Mark Naparstek
Copywriter:Chris Hagan
Photographer:Brian Kuhlmann
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