Honda: Drivemixer

November 19, 2012Filed under Media and Automotive
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F/Nazca Saatchi & Saatchi transforms Honda Fit Twist into mixing deck. Launched at the last Auto Salon in São Paulo, the new Honda Fit Twist was designed exclusively for Brazil, and is now presented to consumers in a campaign uniting music, technology and electronic music icons N.A.S.A.

Advertising Agency:F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
Creative Director:Fabio Fernandes, Eduardo Lima, Theo Rocha
Art Director:Isabelle De Vooght, Roberta Harada
Copywriter:Isaac Serruya
Photographer:Luciana Dal Ri, Paula Turra
Project Manager:Mariana Ventura
Art Buyer:Edna Bombini
Account Supervisors:Marcello Penna, Pedro Battesti, Florencia Lear
Media:Lica Bueno, Sandro Cachiello, Bruno Storace
Planner:José Porto, Dorian Dack, Marcus Nascimento
Graphic Production:Jomar Farias
Integrated production:Juliana Hasegawa
Producer:Santa Transmedia
Preparation of the car:Jurema
Software:Ableton Live
Director:Filipe Zapelini
Photography Direction:Alziro Barbosa
Sound Producer:Dr Dd
Artists:N.A.S.A. (Sam Spiegel + Zé Gonzales), MaximumHedrum (Sam Spiegel + Derrick Green)
Vinyl Production:Polysom
Vinyl Illustration:Fabio Vito
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