Sony Xperia Go / Xperia Acro S: Showering Xperience

September 23, 2012Filed under Media and Electronics, Technology
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To demonstrate the water resistance capabilities of the Sony Xperia Go and Acro S, we conceptualized an outdoor public shower concept where models were engaged to use the phones in the shower. This is in line with the brands advertising slogans of “tweeting in the shower” and “facebooking in the shower”.

Advertising Agency:Essential Werkz, Singapore
Creative:Roger Wang
Event Director:Roger Wang
Event Manager:Edwin Chow
Event Coordinator:Liu Weide
Account Executive:Jarelyn Soong
Photographer:Lee Quanta
Videographer:Lee Quanta
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