Tibits Vegetarian Restaurant: Picnic blanket bag

August 08, 2012Filed under Direct Marketing and Food

Tibits is a high-class vegetarian restaurant located in Zurich, Bern, Basel, and London. But not many people are aware that you can also order food to take away. So we developed a new take-away bag: A few movements transform it into a picknick blanket and back into a bag again. Thus, tibits customers spread the message in surrounding squares and parks. The new bag is legally protected and available for free with take-away food in all Swiss restaurants and London.

Advertising Agency:Wirz/BBDO, Zurich, Switzerland
Executive Creative Director:Philipp Skrabal
Creative Director:Andi Portmann
Art Director:Barbara Hartmann, Iwan Von Rickenbach
Copywriter:Andi Portmann, Roby Donà
Illustrator:Flurin Müller, Goldschnitt
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