Magazine Luiza: Offer Shortener

August 08, 2012Filed under Online and Media, Publications
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Magazine Luiza, one of the biggest department stores in Brazil, wanted to prove their prices are unbeatable and boost the sales of their online store.
Ogilvy Brazil created a new online tool, designed especially for Short Time Promotions. It’s a URL shortener that shortens prices.

Advertising Agency:Ogilvy & Mather, Sao Paulo, Brazil
Chief Creative Office:Anselmo Ramos
Executive Creative Director:Claudio Lima, Fred Saldanha
Creative Director:Fred Saldanha, Eduardo Marques
Head Of Digital:Daniel Tartaro
Copywriter:Leandro Neves
Art Director:Micky Huang
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