Café Joe: Location-based print ad

July 25, 2012Filed under Film and Recreation, Leisure, Sports
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Cafe Joe's print ad is a location based ad. By scanning a QR code the reader gets the directions to the nearest Cafe Joe’s branch, where he can enjoy a free cup of coffee while reading his magazine.

Advertising Agency:Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv, Israel
Chief Creative Officer:Benni Bronski
Creative Director:Sagi Blumberg
Art Director:Dan Kashani
Copywriter:Liron Ben-Yakov, Maayan Dar
Executive Client Director:Danirl Meirovich
Account Supervisor:Aviv Ben-Zikri
Account Manager:Ortal Dudu
Studio Manager:Lena Feldman
Studio:Oran Yekutiel
Programmer:Gabi Kazav
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