Politintas, by far 2011's number one paint store.
Designed by MP Publicidade, the print shows 6.532 paint cans to celebrate the winning of Politintas in the "Recall 2011 Prize", in the category Paint Store. The print allows an interaction with the costumer, who needs to step back to be able to clearly read the message. Watch the case video: http://www.youtube.com/watch?v=VJ1kOjAGWi4
Creative Director:Mônica Debbané
Art Director:Rogerio Campos