Olay Regenerist: Ages

June 17, 2012Filed under Print and Health, Beauty, Pharmaceutical
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Gossip magazines are known for publishing the ages of celebrities right after their names. We literally hid their ages with the product, the new Olay Regenerist.

Advertising Agency:F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
Chief Creative Officer:Fabio Fernandes
Creative Director:Fabio Fernandes, Eduardo Lima
Art Director:Keka Morelle
Copywriter:Andre Faria
Advertisers' Supervisors:Juliana Azevedo, Juliana Moretti, Daniela Rodrigues
Planner:Fernand Alphen, Thiago Bersou
Account Manager:Patricia Bulhoes, Andrea Almeida
Account Supervisor:André Gustavo
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