We turned E6, the Norwegian equivalent to Route 66, into a roulette board using Google maps and StreetView. We then asked Norway to place their bets on how far a Golf BlueMotion could run on a single tank of fuel. If the car car stopped on your spot, it would be yours.
Art Director:Markus Lind, Thorbjorn Ruud
Copywriter:Anders Holm, Petter Bryde, Sebastian Prestø, Eva Sannum
Flash:Knut Skåla, Emil Jonsson
Developer:Anders Stalheim Øfsdahl
Account Manager:Ole Hustad, Morten Polmar
Project Managers:Cecilie Fasbender, Cathrine Wennersten