RATP: Sloth, Bull, Donkey, Frog, Chicken

May 09, 2012Filed under Print and Transport, Tourism
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Sloth taking up too much space.
Get scolded 2 or 3 times to their face.
Let's stay human on public transport

Stampeding 5 people in the train
doesn't represent a time gain.
Let's stay human on public transport

Spit gum 1 time on the floor.
Soon it's under your shoes for sure.
Let's stay human on public transport

Jumping over 1 turnstile on the line
will surely give you a fine.
Let's stay human on public transport

Talk at 86 decibels on a cell
lose your secrets and your friend's as well.
Let's stay human on public transport

Advertising Agency:Publicis Conseil, Paris, France
Chief Creative Officer:Olivier Altmann
Creative Director:Herve Riffault
Copywriter:Olivier Dermaux
Art Director:Mathieu Vinciguerra, Mélanie Pennec
Managing Director:Jean-Patrick Chiquiar
Client Service Director:Laurence Neveu
Account:Emmanuelle Henry, Elodie Chicheportiche
Planner:Barberine Reyners
Production:Patricia Denis-Du-Peage, Elysian Field
Illustrator:Mr Remi, Mr Hyde
Photographer:Benoit Mauduech
3d:Herve Lopez, M. Hyde
Head Of Art:Jean-Luc Chirio
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