Samsung: Promise, Speech, Performance

April 15, 2012Filed under Print and Electronics, Technology
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The promise, or your promise?
Use your phone appropriately.

The speech, or your speech?
Use your phone appropriately.

The performance, or your performance?
Use your phone appropriately.

Advertising Agency:Cheil, Beijing, China
Executive Creative Director:Jason Zhao, Jacky Lung
Creative Director:Yuming Fu, Shengxiong Chen
Art Director:Shengxiong Chen, Qianli Ma
Copywriter:Yuming Fu, Wei Xu
Illustrator:Yuehui Tang
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