Area: Spreadsheet the love

February 12, 2012Filed under Online and Transport, Tourism
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McCann Helsinki might have done the impossible: Turned Excel into a vehicle for romance. An interesting campaign for client Area Business Travel Agent wanted to speak straight to the cost-driven corporate account in charge of deciding how employees would travel.

Advertising Agency:Mccann, Helsinki, Finland
Creative Director:Jyrki Poutanen, Timo Silvennoinen
Art Director:Jyrki Poutanen
Copywriter:Timo Silvennoinen
Graphic Designers:Kim Takala, Piia Seppälä, Joni Lyytikäinen
Web Development:Heikki Lehto, Karolina Hurmerinta
Client Director:Petteri Lillberg
Production Company:Anima Boutique
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