SUPER SPLASH is an initiative launched with the primary aim of presenting “The New Toyota Hilux 2012.” The idea was take live prime-time programming and surprise viewers with an “outstanding” action that would break the usual format of various shows, ultimately capturing the target’s attention.
General Creative Director:Pinky Mon
Creative Director:Jonathan Lasso Rocha
Copywriter:Humberto Alvarado, Dennis de Icaza
Art Director:Roberto Perez, Juan Frochaux, Edmar Quiros
Account Manager:Liseth Fong
Executive Producers:Emerson Bonilla, Raynier Villalobos