Heineken US: Keep it Legendary

January 18, 2012Filed under Online and Alcoholic Drinks
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The time difference with Europe is no longer going to be a problem for the US fans of the UEFA Champions League. Heineken, along with the Vidal Partnership, has created Keep it Legendary; a set of tools that will help fans enjoy the best soccer in the world the way it’s meant to be: After work, with friends, and with beer.

Advertising Agency:The Vidal Partnership, USA
Chief Creative Officer:Gustavo Lauria
Executive Creative Director:Javier Fuentes
Creative Director:Alvaro Ramos
Associate Creative Director:Carmelo Rodríguez, Willy Fernández-Lomana
Art Director:Carmelo Rodríguez, Randy Díaz
Copywriter:Borja Eizmendi, Willy Fernández-Lomana
Account Director:Farah Burke
Planning Directors:Marco Vega, Jaime Dávila
Digital Producer:Alberto Ferrer
Director Digital:Brian Anderson
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