M&M's: On the search for Red in Canada

August 06, 2011Filed under Film and Food
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The five colourful M&M'S® spokescandies are looking for their outspoken brother, Red. Canadians will have a chance to win* a red smart fortwo coupé by helping with the search in a new online promotion called Find Red created by Proximity Canada.

Advertising Agency:BBDO, Toronto, Canada
Creative Director:John Gagné
Associate Creative Director:Ari Elkouby, Jeffrey Da Silva, Jonathan Ruby, Rene Rouleau
Copywriter:Ryan Lawrence
Project Manager:Joanne Sincich
Producer:Joanne Sincich
Ia:Patrick Jordan
Tech & QA:Darrin Patey, Ifthikar Ahmed, David Imbrogno, Herak Sikdar, BJ Blaney, James Adamson, Jeff Vermeersch
Account:Priyanka Goswami, Jesse Abrams
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