Black Friday Rescue League: Grizzly, Piranha, Buffalo

July 10, 2011Filed under Print and Public Interest, NGO
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In the U.S., the day after the Thanksgiving holiday is called Black Friday. People stand in line at stores in the wee hours of the morning to get in on "door-buster" deals. Black Friday is often associated with shoppers who selfishly exhibit violence to get the deals they want, so we established the Rescue League to provide a safer alternative by shopping with retailers online.

Advertising Agency:Melaleuca In-House, Idaho Falls, USA
Creative Director:Dave Childs
Art Director:Kelly Frew
Copywriter:Brandon English
Illustrator:Kelly Frew
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