Black Friday Rescue League: Grizzly, Piranha, Buffalo

July 10, 2011Filed under Print and Public Interest, NGO

In the U.S., the day after the Thanksgiving holiday is called Black Friday. People stand in line at stores in the wee hours of the morning to get in on "door-buster" deals. Black Friday is often associated with shoppers who selfishly exhibit violence to get the deals they want, so we established the Rescue League to provide a safer alternative by shopping with retailers online.

Advertising Agency:Melaleuca In-House, Idaho Falls, USA
Creative Director:Dave Childs
Art Director:Kelly Frew
Copywriter:Brandon English
Illustrator:Kelly Frew
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