In the U.S., the day after the Thanksgiving holiday is called Black Friday. People stand in line at stores in the wee hours of the morning to get in on "door-buster" deals. Black Friday is often associated with shoppers who selfishly exhibit violence to get the deals they want, so we established the Rescue League to provide a safer alternative by shopping with retailers online.
Creative Director:Dave Childs
Art Director:Kelly Frew