DiBaDu is, when your bank provides transparency.
In times where the global confidence in financial markets has been impaired, the ING-DiBa brings transparency an clarity in the banking business for their clients. To show that in an unseen way, we printed a semi-transparent ad over the confusing financial pages of big german newspapers.
Creative Director:Jan Blumentritt, Berend Brüdgam
Art Director:Christoph Hintz
Additional Credits:Michelle Gaida