Skoda Fabia: Monte Carlo

May 18, 2011Filed under Print and Automotive
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You'd have to be crazy to drive through some neighborhoods of Monte Carlo after dark.

An international teaser poster campaign developed for dealers to use ahead of the 2011 Rallye Monte Carlo in order to create interest for the upcoming Special Edition Fabia Monte Carlo. The posters were also designed to act as giveaways during IRC events in which Skoda was participating.

At least once a year the conditions in beautiful Monte Carlo can become anything but.

An international teaser poster campaign developed for dealers to use ahead of the 2011 Rallye Monte Carlo in order to create interest for the upcoming Special Edition Fabia Monte Carlo. The posters were also designed to act as giveaways during IRC events in which Skoda was participating.

Advertising Agency:Leagas Delaney Prague, Czech Republic
Creative Director:Hermann Waterkamp, Leonard Savage
Art Director:Leonard Savage, Felipe Franco
Copywriter:Petr Cech
Illustrator:Mario Wagner
Photographer:Alex Rank
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