SAS: Up For Grabs

May 27, 2011Filed under Online and Transport, Tourism
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To promote a million seat fare sale, Scandinavian Airlines ran a competition on Facebook where SAS fans could grab a free trip. You made your profile pic into the custom made Up For Grabs image and simply posted a matching image where you grab the trip on the SAS Facebook wall.

Advertising Agency:
World Chief Creative Officer:Rob Reilly
Chief Creative Officer:Jeff Benjamin
Creative Director:Jonas Wittenmark, Tobias Carlson
Art Director:Jonas Wittenmark
Copywriter:Tobias Carlson
Designers:Jonas Hult, Jorgen Bengtsson, Malin Ekman
Designer:Anders Svensson
Motion Designer:Anders Svensson
Interactive Developer:Patrick Chan
Account Director:Robert Waern
Content Supervisor:Axel Widén
Producer:Michaela Winckler
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