Mr. Lube: Gift Card

April 22, 2011Filed under Direct Marketing and Other
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Change your oil. Save your cash.
Mr. Lube Gift Card.

Mr. Lube offers their customers fast, warranty-approved oil changes. We created a unique gift card that replicates a dashboard indicator light. It appears to switch off when the card is taken out and used.

Advertising Agency:Rethink, Vancouver, Canada
Creative Director:Rob Tarry, Jeff Harrison
Art Director:John Larigakis
Copywriter:Dave Thornhill
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