Mohawk Flooring: The SmartStrand Rhino Challenge

December 25, 2010Filed under Online and Other
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Site url: http://www.smartstrandchallenge.com

The Ultimate test in carpet durability puts SmartStrand carpet up against a 2,800lb rhinoceros. For two weeks Ricko the Rhino will be living on SmartStrand carpet and doing whatever rhinos do best.

Advertising Agency:Intermark Group, Birmingham, USA
Creative Director:Keith Otter
Art Director:Rob Hardison
Copywriter:Brent Davis
Illustrator:Rob Hardison
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