The AME award winning campaign was centered around a publicity based event featuring 600 people posing naked on the Aletsch Glacier in Switzerland photographed by U.S. installation artist Spencer Tunick. The event generated worldwide publicity to raise global warming awareness through art, an on-line presence and a public relations campaign.
Creative Director:Jurg Aemmer
Account Director:Sebastian Zeuner
Campaign Coordinator:Markus Allemann