United Way of Greater Milwaukee: Cardboard Roof

November 01, 2010Filed under Outdoor and Public Interest, NGO
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Cardboard does not constitute a decent roof over your head.

A reminder that with all the people losing their homes during the economic downturn, donating to the United Way is more important than ever. These were printed on actual cardboard boxes and hung in bus shelters throughout the city.

Advertising Agency:Jigsaw, Milwaukee, USA
Creative Director:Nick Pipitone
Art Director:Grant Bernstein
Copywriter:Nick Pipitone
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