UIPA: Naughty Pets - Miguel, Naughty Pets - Bob, Naughty Pets - Regina, Naughty Pets - Ernesto

October 18, 2010Filed under Print and Public Interest, NGO
views
0
comments

It happened a loooong time ago.
Miguel was still young, and slim. He was always hanging out with some friends and the ladies. Good times.
One night, things ran out of control and his mate had to leave the pub straight away as some bikers, very DISRESPECTFUL, started messing out with his girl friend. What a girl! She was stunning!!! Anyway, they left. But the bikers went after them. They were all gonna die if a scary cat did not appear and scream as if it was dying itself! The bikers, afraid of the neighbors, ran away just like that! Anyway...
That cat´s name is PELLIGROSO, still alive at Miguel´s place.
And so it was.

So this is the story Miguel tells everybody.
Truth is he went to this place & simply found the perfect cat.
You think the story is not that spicy, hu?
Make up yours!
Adopt a naughty pet!!!

The UIPA, International Union for the Protection of Animals, is the oldest non-profit association in Brazil. They established the Animal Protection Movement in the nineteenth century in the country, in order to fight against exploitation, abandonment and cruelty victimizing animals, and to promote the recognition of their rights. In addition to its political and legal role, the UIPA still receives, takes care and forwards more than a thousand animals to adoption each year.

It was a laaazy grey day.
Mum was at work. And so was dad.
Bob was all by himself. Alone. Not a damn soul to play with. As usual. Definitely boring.
He stumbled on a rock, and hurt his knee. A crazy yellow dog came to him with a frenetic moving tail. A funny dog. Lonely, just like Bob. But quite different: the dog was absolutely mad, trying & keeping other dogs away. Loneliness was an option. But, as every rule has its exception, the dog wasn’t trying to keep Bob away from him. Yeah! He liked Bob! No loneliness anymore. Neither for Bob, nor for the dog. That’s when Bob decided to name it… EL PERRO. A genuine CHICANO NAME! WOW! Now they will always be together. For the good and the bad. And so it was.

So this is the story Bob tells everybody.
Truth is he went to this place & simply found the perfect dog.
You think the story is not that spicy, hu?
Make up yours!
Adopt a naughty pet!!!

2 or 3 years ago, or maybe 4.
Regina was a bilingual secretary in a HUGE company and had to deal with very important people. She was HAPPY.

She had completely forgotten how ugly she was when her boss hired an incompetent and mean supermodel to manage all the office. Regina hated her. So she went out to look for a mutt dog and found the uglier dog ever. The plan was to give it to the enemy so she could catch some disease! Thing is Regina herself fell in love with the dog. You know, they were both so ugly and so clever that she felt safe with him. Well, she quit her job. And SUPERMODEL (the dog) is still with her.
And so it was.

So this is the story Regina tells everybody.
Truth is she went to this place & simply found the perfect dog.
You think the story is not that spicy, hu?
Make up yours!
Adopt a naughty pet!!!

Some Day, in a Not So Far Country...
Ernesto was in big, big trouble. He arrived from the sea, with his cousin, Crazy Jo, and no money. What a shame...
Crazy Jo had a lover in town, a rich married woman, the reason why they came over. BUT when she met Ernesto it was love at first sight. No, Crazy Jo DID NOT like it, and to get rid of his rival he bought a snake planning to put it in a place to bite his cousin. But the snake escaped and appeared on the lady´s neck, squeezing it like a rope! She was already turning blue when a dog got there and killed the snake! They aremarried and happy, and so is PANCADA, the dog who saved their love.
And so it was.

So this is the story Ernesto tells everybody.
Truth is he went to this place & simply found the perfect dog.
You think the story is not that spicy, hu?
Make up yours!
Adopt a naughty pet!!!

Advertising Agency:Miami Ad School/ESPM, Sao Paulo, Brazil
Creative Director:Toni Rodrigues
Creative:Andrea Cotrim
Prev
press ‹ on your keyboard
press › on your keyboard
Next
Ads by the same Agency
:|