Heineken: Boxes

July 10, 2010Filed under Media and Alcoholic Drinks
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Walk-in Fridge

At the end of the year Heineken put the famous Walk-in Fridge commercial on air once more. At the same time we created a little mystery by putting huge Walk-in Fridge boxes on the streets of Amsterdam on garbage day, to imply that the huge fridge was actually for sale and that people were actually buying it.

 

Advertising Agency:TBWA\NEBOKO, Amsterdam, Netherlands
Creative Director:Jorn Kruijsen
Art Director:Jorn Kruijsen
Copywriter:Jeroen Van De Sande
Illustrator:Des de Kousemaeker
Photographer:Rene Mesman
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