Comic strips about and featuring bacon. The campaign announces Maple Leaf Bacon's new re-closable packaging as well as a community for bacon lovers at http://republicofbacon.com Like any country, Republic of Bacon has many attractions: A casino where you can win bacon for a decade. A Red Light District where you can watch edgier videos, restaurants where you can find select bacon recipes, a Public Service Announcements section where a Bacon Safety Sergeant provides bacon safety tips and even a national anthem.
Creative Director:Stephen Jurisic, Angus Tucker
Art Director:Patrick Shing