Pattex: Crossword puzzle

April 26, 2010Filed under Print and Office Equipment
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To demonstrate the universal ability of Pattex to stick anything to anything, the brand sponsored the crossword in a popular Egyptian daily and magazines. When solved, you see that different materials are joined seamlessly, thanks to the power of Pattex.

Advertising Agency:TBWA, Cairo, Egypt
Creative Director:Arindam Sengupta
Art Director:Sameh George, Youssef Gadallah
Copywriter:Ahmed Refaay
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