The creative strategy was to produce entertaining, branded content that would captivate viewers while driving passion for Nissan in Canada. The SE-R Project achieved this by using a radio-controlled (RC) car as the hero of this action-packed video.
Creative Director:Allen Oke, James Ansley, Mark Mason
Copywriter:Allen Oke, James Ansley
Art Director:Mark Mason
Director Of Photography:Donavan Sell
Director Of Marketing:Mark Mcdade