Clorox Kingsford: Slo Mo Long

April 22, 2010Filed under Film and House, Garden, Pets

DDB and Kingsford want to remind you that when you slow down and savor life’s moments, you notice the real beauty in them. To add a conceptual audio element, Rob Crow of Pinback slows down and re-interprets the Human League song “(Keep feeling) Fascination” to create an ethereal accompaniment to the slow-motion action.

Advertising Agency:DDB, San Francisco, USA
Chief Creative Officer:Lisa Bennett
Director Of Production:Frank Books
Group Creative Director:Mike Andrews
Art Director:Mike Andrews
Copywriter:Daniel Mabe
Production Company:Furlined
Director:Douglas Avery
Producer:Matt Caltabiano
Editorial:Union Editorial
Editor:Nicholas Wayman-Harris
Vfx:Union Editorial
Online:Union Editorial
Sound Designer:Josh Eichenbaum
Music House:Singing Serpent
Singer:Rob Crow
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