Renfe: Eagle, Duck

May 24, 2009Filed under Print and Transport, Tourism
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The best way to protect nature is by imitation. The frontal design inspired by the eagle head makes the train 25% more energy-efficient.

The best way to protect nature is by imitation. The duckbill nose design makes the train 30% more energy-efficient.

Advertising Agency:TBWA, Madrid, Spain
Executive Creative Director:Juan Sanchez, Guillermo Gines
Creative Director:Bernardo Hernandez, Peru Saiz
Copywriter:Noelia Meltzer
Art Director:Lele Gestoso
Illustrator:Garrigosa Studio
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