Unilever Ice Cream: Magnum Relaunch

March 17, 2009Filed under Promo and Other
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Advertising Agency:B\Ferraz Full Promotion, Sao Paulo, Brazil
Creative Director:Tatiana Palladino, Christian Sampaio
Art Director:Murilo Martins
Copywriter:Karina Borges
Planning Director:Aldo Pini, Fernanda Flandoli
Account Director:Mariana Fleury
Account Supervisor:Guilherme Bailão
Account Manager:Patricia Spinelli
Artistic Director:Pablo Fantoni
Production Director:Fabiana Lima
Operation Director:Carlos Koji Matsushita
Production Coordinator:Liliam Braga
Executive Producer:Alessandra Camara
Relaunch Event:Ipiranga Museum
Pop Up Store:Oscar Freire Street
Promotion:Pop
Activation:São Paulo's Streets
Brand Experience And Trial:Shopping Center Iguatemi
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