WorkSafe Victoria: Body-O-Matic

February 14, 2009Filed under Media and Public Interest, NGO
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Unfortunately, there’s no easy fix when it comes to work place incidents. There are no panel beaters, precision painters, restorations or cheap and readily available replacement body parts. When you damage your body in a serious work place incident, the injury is for life. To highlight the consequences of poor work safety practices, WorkSafe Victoria brought to life the terrifying nature of work place incidents with this striking installation. A vending machine designed to sell spare body parts. The Body-O-Matic.

Advertising Agency:Lifelounge, Melbourne, Australia
Creative Director:Daniel Pollock
Copywriter:Daniel Pollock
Associate Creative Director:David Ponce De Leon
Art Director:David Ponce De Leon
Designer:Michael Pham
Model Makers:Odd Studio
Account Executive:Luke Veale, Richard Hayes
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