Tappening: Start a Lie

January 09, 2009Filed under Print and Public Interest, NGO
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Bottled water causes blindness in puppies.
*If bottled water companies can lie, we can too. Find out the truth at tappening.com or spread your own lie at startalie.com

Bottled water is the primary cause of restless leg syndrome.
*If bottled water companies can lie, we can too. Find out the truth at tappening.com or spread your own lie at startalie.com

Bottled water makes acid rain fall on playgrounds.
*If bottled water companies can lie, we can too. Find out the truth at tappening.com or spread your own lie at startalie.com

Bottled water: 98% melted icecap. 2% polar bear tears.
*If bottled water companies can lie, we can too. Find out the truth at tappening.com or spread your own lie at startalie.com

Advertising Agency:DiMassimo Goldstein, USA
Creative Director:Mark DiMassimo
Art Director:Chris Carlberg
Copywriter:Justin Prichard
Illustrator:Jan Kallwejt
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