This poster hangs on the wall of waiting rooms at the doctor. This way we let Dutch people know how privileged they are when it comes to medical care, and thus how appropriate it would be for them to help Doctors of the World help the less privileged.
Creative Director:Laurens Boschman
Executive Creative Director:Lorenzo De Rita
Art Director:Laurens Boschman
Copywriter:Joost Van Praag Sigaar
Account Handling:Willem Nas, Eefje Beekmans