Hyundai: Eco Parking

November 07, 2018Filed under Media and Automotive

Plastic pollution is reaching alarming levels.

Hyundai, a brand that works to make its vehicles more environmentally friendly, created Ecoparking.

At a beach car park, located in the tourist destination of Sanxenxo, we installed a special device where parking time was paid for by recycling plastic containers.

This action in a public space raised awareness about caring for and respecting our beaches and oceans.

Advertising Agency:Havas PR, Madrid, Spain
Chief Creative Officer:Jesus Lada
Creative Director:Fernando Zurita
Copywriter:David Díaz Carretero
Art Director:Elisa Sanchez
Account Manager:Rosa Galera
Account Executive:Ana Moraleja
Head Of Production:Raquel Pérez Navas
Producer:Alba Somoza
Editor:Jorge Montero
Production Company:Tact Studio
Social Media:Santiago Guzzo
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