Casa & Video Smart TV: High Definition Replay

May 16, 2018Filed under Radio and Electronics, Technology
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At the instant replay time, of a football match radio broadcast, the narrator repeated the main plays to the smallest details. Drops of sweat, ball spinning counterclockwise, birthmarks on ears, goosebumps, messed strands of hair. All that and much more were highlighted to sell the HD SmartTVs available in Casa&Video.

Advertising Agency:MullenLowe, Sao Paulo, Brazil
Creative Directors:Eduardo Salles, Gil Pinna
Copywriter:Henrique Louzada
Art Director:Luiz Cesar Faria
Client Services:André Gomes, Caroline Paulino
Head Of Planning:Ana Luiza Santos
Media Team:Daniela Moura, Thais Degilio, Andreia Damasceno
Client Approval:Marcelo Tavares, Laura Autran
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