Disney: X-Ray Story

April 06, 2018Filed under Print and Public Interest, NGO
Disney: X-Ray Story 1
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To help make kids less afraid of getting an X-Ray, we put the entire cast of Toy Story through the process – and put the results all over the walls of the waiting areas.

(A collaboration between BBDO Dublin, Disney Ireland and the National Children’s Hospital.)

Advertising Agency:BBDO, Dublin, Ireland
Creative Director:Kirk Bannon
Art Director:Kirk Bannon
Copywriter:Des Kavanagh
Account Manager:Lorna Begg
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