Always: Never Unsanitary

March 12, 2018Filed under Integrated and Health, Beauty
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Joe Public United identified that Always, South Africa’s leading feminine hygiene product, has a programme called Always Keeping Girls in School. This programme provides donations of sanitary pads, as well as empowering educational talks on feminine hygiene and puberty. Because One School at a Time is also committed to always keeping their female learners in school, we sent Always a direct mailer asking them to bring their programme to OSAAT’s Itirele-Zenzele High School in Diepsloot, Johannesburg

Advertising Agency:Joe Public United, Johannesburg, South Africa
Group Chief Creative Officer:Pepe Marais
Executive Creative Director:Roanna Williams
Group Creative Head:Natalie Walker
Creative Director:Adam Weber
Copywriter:Marjolein Rossouw
Account Manager:Kelly Bardon
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