Gardena: Irrigation, Scoop, Cutting

September 08, 2017Filed under Print and House, Garden
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The concept to be conveyed was that GARDENA garden tools offer more intelligent solutions for all aspects of garden work and make gardening easier.

Idea: GARDENA garden tools are not simply tools. In effect they are a part of the user, and in this sense extend his or her natural possibilities and capabilities.

Advertising Agency:Heimat Wien, Vienna, Austria
Creative Directors:Georg Feichtinger, Christoph Pausz
Art Directors:Georg Feichtinger, Simon Pointner, Lukas Hueter
Copywriters:Christoph Pausz, Robin Kappacher
Digital Artist:Mladen Penev
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